EquipmentTim Forestell

Top Questions New Dozr Users Ask

EquipmentTim Forestell
Top Questions New Dozr Users Ask

The sharing economy itself isn’t new. People have been renting their homes on Airbnb for years now, but it’s not just homes anymore.

Cars, bikes, boats, grocery shopping services and who knows what else are all available from different sharing marketplaces. Bulldozers, backhoes, and other heavy equipment too.

For equipment owners, the idea of loaning your extremely valuable tools to an anonymous person on the Internet can be intimidating. We spend a lot of time talking to contractors and farmers, and they often ask the same first few questions.

What if my machinery is stolen or damaged while someone else has it?

Accidents happen — that's reality, but there are a number of steps to minimize the risk.

First of all, equipment rented through Dozr is fully insured thanks to our partners at Fairfax. We are the only equipment sharing site to provide insurance built into our platform.

Of course, like any policy holder, we're not eager to file a claim, so we take additional precautions to protect your machinery.

Renters undergo a rigorous review, and disclose how they plan to use the equipment. Then you can decide whether it’s an acceptable use. After the equipment is returned, lenders rate users on the experience and the condition of the machine after it was used. Those ratings help inform future owners in their decisions. If you’ve ever taken an Uber and given your driver a rating, you know what we’re talking about.

How do I set a good price?

Most contractors start with a perception of rental rates in their markets. The problem is those ideas tend to be based on anecdotal information or a few examples of previous rentals.

With Dozr, you can see what others are charging and ensure you set a competitive price. It often pays off to lower your price a little to get a deal done instead of letting the equipment sit idle and miss a revenue opportunity.

Dozr’s team can help you evaluate the market to help you find a renter sooner rather than later.

How much does it cost me to rent my equipment?

This is an easy one — nothing, zilch, zero.

It is completely free to join, list equipment, and view available machines on Dozr. We make our money by taking a small percentage of each agreement, and we work with both sides to ensure the deal is beneficial to everyone involved.

How does the transaction happen?

It’s simple: list your equipment and availability, set your price, and sit back.

Dozr will help coordinate everything else, right down to the shipping or trucking of equipment to the user. We also ensure you get paid within 30 days of the transaction, even if there are problems collecting payment from the user. When you rent out equipment with Dozr, we guarantee payment, and we eliminate the risk. All you have to do is take the first step.


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Tim Forestell is Co-Founder and Chief Client Officer at DOZR – North America’s trusted source for heavy equipment rentals. Tim oversees and leads the organization’s customer success strategy and experience including contracts, insurance and logistics. Prior to DOZR, Tim was the VP of Operations for Forestell Designed Landscapes. Tim’s team at DOZR is responsible for designing, orchestrating, and improving customer experiences across a complex range of customer interactions.


DOZR’s vision was created when co-founders Tim, Kevin and Erin were discussing a recurring concern within the construction industry while on a vacation booked through the sharing economy. They wanted to make their idle equipment work for them during the off season. DOZR was founded officially in late 2015. Tim continues to grow and challenge industry standards by creating efficient opportunities for the customer rental process. Tim holds a BHSc from the University of Western Ontario.